From the series: Digital Defense for Families

TikTok Scams Every Parent Should Know: How to Protect Your Teen from Hidden Risks, Viral Trends, and Digital Deception (Digital Defense for Families)

About

TikTok is one of the most influential spaces in a teenager’s life — but it’s also home to a growing number of scams designed to take advantage of fast-moving trends, emotional content, and the trust teens place in relatable creators. Many parents don’t know what these scams look like or how quickly they spread.

This practical guide helps families understand the most common TikTok scams targeting teens today — from money-flipping schemes and fake brand ambassador offers to phishing challenges, creator impersonation, emotional manipulation, and off-platform traps. You’ll learn why teens fall for these tactics, how scammers use TikTok’s design to their advantage, and the step-by-step protections that keep your child safer without fear or confrontation.

Inside, you’ll find:

  • the scams teens are most likely to encounter on their For You Page
  • the psychological hooks that make scams look believable
  • the essential TikTok safety settings every parent should enable
  • conversation tools that help teens slow down and think critically
  • red flags that signal your teen may already be interacting with a scam
  • a calm, clear plan for what to do if something has gone wrong
  • long-term habits that make teens resilient to digital manipulation

Clear, supportive, and easy to read, this guide gives parents the confidence to help their teens navigate TikTok safely — without micromanaging or overwhelming them.

Part of the Digital Defense for Families Series of short, actionable guides for today’s digital parents.